March 3rd, 2015 – San Diego, CA – The Mint 400 announced the release of a Limited Edition 2015 Mint 400 Sin City Premium Whiskey. Bottled in a heavy vintage glass bottle and wrapped in a custom Mad Media designed label, the limited edition batch of 700 bottles are considered an instant collectors item. The Mint 400 Sin City Premium Whiskey is the perfect way to celebrate the tradition of spirits and racing by sharing a bottle with friends after the Mint 400 race.  Every team entered in the 2015 Polaris RZR Mint 400 presented by General Tire will receive a limited edition Sin City Premium Whiskey bottle.

“Every year The Mint 400 partners with a boutique American spirit brand to create a premium product for the racers to enjoy. This year we partnered with Sin City because they have a  world renowned reputation for producing a high end whiskey,” stated Matt Martelli, Mint 400 CEO.

Sin City draws its inspiration from the city itself. Las Vegas was nicknamed “Sin City” in the early 1900’s when the first cartload of whiskey rolled into town, followed shortly thereafter by ladies of the night and the men who worked the mines, railroad, ranches and eventually the new dam… The city gave birth to the dreamers and gamblers.

“Sin City and The Mint 400 are a perfect match! Racing in America was born from running whiskey and moonshine so getting involved with “The Great American Off-Road Race” was a welcome partnership. The backdrop of the city that our brand is named after embraces everything we represent,” stated Sin City CEO, John Sutter.

The Limited Edition 2015 Mint 400 Sin City Premium Whiskey will be available during The Mint 400 Contingency on Friday March 13th, at Atomic Liquors on Fremont and 10th – and will be poured at all parties as well as the Primm Valley Mint 400 Start/Finish Line on race day.

For more information visit www.themint400.com.